b'THE KENNARDS HIRE DNA For a Life Made So Much Easier in Every Single Way History Will Hail the Kennards Hire DNA!Rupert McCall2023The question often floated when success defines the day A nation moving forward and in ever-constant needAnd the qualities responsible become your DNA Artarmon seemed the next best place to grow the Kennards creedWhen the win is thus acknowledged and the party makes a din Greenwich in the sixties saw the enterprise expandingThe question they will often ask is Where did it begin?. Then back to where it is today, the champion still standing!A humble Lightburn concrete mixerframe it in your mind And not to be restricted by the lanes of narrow thoughtA chap who asked to borrow it lest work may fall behind A flight of opportunity would land in Andys courtThe wisdom of an idea with a future to inspire it Embarking on a honeymoon and soaking up the hypeIm not inclined to lend it mate. so how about you hire it! A new frontier unfolding in the land of Stars and Stripes!The words of Walter Kennard and I guess he didnt know It placed the bigger picture in a vein of raw desireBut an icon took its first step there. the tide began to flow Enhancing the philosophy of taking hire higherFrom the earthiest of places on a wave of untold fate Returning to a flag that saw the Southern Cross unfurledThe vision born in BathurstIt was nineteen-forty-eight. Kennards, they believed, could be the best in all the world!Where this forward-thinking fella and a ready market, met No prouder was the moment though, a fathers joy of joysThere was post-war opportunity for those prepared to sweat . when Wally saw the company embraced by both his boysInventory was added as the locals formed a queue With twice the added energy, ambition, dare and driveBit by bit he chipped away and day by day it grew. Adopt the finest practice and adapt to stay alive.So much so, in 51, a Sydney move made sense The underdog was charging with momentum on its side!Mum and Dad and three young kids, the challenge was immense Each customer, a raving fanit could not be denied!But the echo of potential hung a carrot that was large Life was on an upward curve, solution paved the waySo a business was established. in the family garage! With a spirit they would call The Kennards Hire DNAAnd thats an institution but the truth is not estrangedWally led and called the shots but never on his own The fact is very simpleit has never really changedTheo Kennard did the books, she also manned the phone From here down through the decades to the earliest of tracksNev and Andy learned the craft, equipment fixed and cleaned The people in this company have got each others backs.One family was all it took, and fortune intervenedBut fortune favours you know whothe smarter word is why? Its picking up a teammate in the moment that they fellResults on which the customer could happily rely The trademark of Australians and New Zealanders as wellFair dinkum was their heartbeat through the good times and the tough In a super-safe environment, this brand of DNA The Kennards made life easier for those who needed stuff! It is saying what youll do and then doing what you say.'