b'KENNARDS HIRE Since 1948TAKING HIRE HIGHER | 46MAKING THEIR JOBS EASYAround late 1984, Kennards Hire introduced its iconicThe unique Kennards model that makes it one of the slogan Make Your Job Easy! It resonated, because whobest in the world is: very good equipment, very good doesnt want to make their job easy? But the slogan is notpeople who know their stuff, and the focus on the just about renting out top-notch equipment and havingbranch brand,as the centre of the businessnot the knowledgeable staffits about the whole experience. former chairman Gordon Howlett says. That is, he continues, the individual branch is the business unit, and Neville explained in The Kennards Kronicle, its success largely relies on the quality of the manager. the Kennards Hire staff magazine, This is really what we are in business forto help make our customers jobs easy.Managers who are entrusted with a branch know they Making our customers jobs easy involves a lot of things.must go the extra mile. Lance Hawes, Victorias general It starts with when the customer phones in or calls in manager, recalls that when he was a branch manager, a we need to help him hire the right equipment to (yousales rep came into his branch with a new LED light that guessed it) make his job easy. We need to make it easywas described as indestructible. Lance tried to prove for him to deal with usour manner, our attitude andthe rep wrong by driving a truck over it, dropping it the way we process the paperwork. The equipmentina bucket of water and dropping it from an elevated needs to look good, be properly presented and itscissor lift. The product was true to its word, he says, needs to work! If it lets him down, we are certainly notand it was subsequently rolled out across the business. making his job easy! And finally, we need to receive the equipment back and deal with the customer again in aAndy proudly recounts another story of Kennards Hire staff way which brings him back to us when next he needsgoing that extra mile. A customer had rented a rotisserie some equipment to make his job easy. for Christmas, but unfortunately the motor stopped working, leaving them without food. Andy contacted Remaining family-owned means the company can Mark Zimmer, who was about to sit down for his own make the most of its capital expenditure. By being ableChristmas lunch. Without any hesitation, Mark retrieved to move equipment around to where its needed most,another motor and drove to the customers house to install branches can provide their customers with what theyit and get the rotisserie running again. The customer was need exactly when and where they need it. No moredelighted, and Mark even managed to make it back in scissor lifts sitting idle in suburban branches all yeartime to spend some quality time with his family forround! If a customer wants an unusual machine notthe rest of Christmas Day.held at their local branch, they can be assured thatif Kennards Hire has one, they can get it.Queenslands secondAustralian Hi-ReachNev marries The Kennards Hire1980 1982 1983 1984branch opens atRentals opens. Gaby Heman. logo is updated Oxley.and the Make Your Job Easy! Generator Rentalsslogan is opens in partnershipintroduced.with Blair Cavill.'